A new province-wide campaign is rolling out across Saskatchewan with a focus on stopping human trafficking and fraud in the trucking industry.
The Saskatchewan Trucking Association (STA) has partnered with Saskatchewan Crime Stoppers to launch the initiative, aimed at raising awareness and encouraging reporting of suspicious activity. The campaign targets issues such as exploitation, fraudulent documents, and other criminal activity linked to the transportation sector.
As part of the effort, four “See Something, Say Something” decals will be placed on the backs of commercial trailers travelling highways across the province. The mobile messaging is designed to reach both industry workers and the general public, urging them to report concerns anonymously through Crime Stoppers.
“The trucking industry travels every highway and into every community in this province,” said Susan Ewart, executive director of the Saskatchewan Trucking Association. “Our members are in a unique position to help raise awareness and be part of the solution.”
Officials say crimes like human trafficking and document fraud can be difficult to detect and are often hidden from view. By turning trailers into awareness tools, the campaign aims to increase vigilance and boost reporting.
Sgt. James Flynn, police coordinator with Saskatchewan Crime Stoppers, said public awareness is key. He noted human trafficking is often “hidden in plain sight” and encouraged anyone with information—no matter how minor—to come forward anonymously.
“This initiative is not only directed at the transportation sector, but also towards the general public to recognize the indicators of human trafficking and take appropriate action,” Flynn said, adding that tips can help law enforcement identify offenders and protect victims.
The campaign is supported by Aero Delivery, which hosted the official launch in Regina on May 25.
Anyone with information can contact Saskatchewan Crime Stoppers at 1-800-222-TIPS (8477) or submit tips online.
